We analyzed $3B in transaction data across 47M cardholders to uncover how Gen Z and Millennials really shop and what grocery brands can do to win them over.Discover how Gen Z and Millennials are reshaping the subscription landscape—and what your brand can do to stay ahead.
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• Discover when younger shoppers spend most and how to influence weekday tripsSee why big box stores dominate and what grocers can do to compete
• Learn how card usage and payment preferences shape purchase behavior
• Explore 4 strategies to turn younger buyers into long-term loyalists