Insight Into Kard

Latest News, Updates & Case Studies

Latest News, Case Studies & Blogs

Black Friday & Cyber Monday marketing tips to try
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Black Friday & Cyber Monday marketing tips to try

It’s here. The season retailers both anticipate and dread is upon us. Are you ready?

The psychology of why cash back is king
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The psychology of why cash back is king

With the ongoing pandemic, 80% of people are redeeming rewards back in cash rather than using their miles or points elsewhere.

Millennials & Gen Z: Driving The Future of Retail
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Millennials & Gen Z: Driving The Future of Retail

The size of the Millennial and Gen Z generation and its collective buying power is impossible for marketers to ignore.

Rewards Programs: The Economic Factor
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Rewards Programs: The Economic Factor

Rewards and loyalty programs are usually considered table stakes for credit and debit cards, but all seem to look the same. This is not for lack of effort, though; internal conversations about rewards often start with excitement towards creating something unique.

Benefits of a performance-based digital marketing strategy for restaurants
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Benefits of a performance-based digital marketing strategy for restaurants

We've all been there. You go to a coffee shop, bakery, or cafe, and the cashier pulls out their frequent buyer card with an offer for free food after ten purchases. They punch your purchase onto it using a hole punch they keep in their left pocket, ready to use on unsuspecting customers nearby.

Increasing Customer Loyalty in the Banking Industry
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Increasing Customer Loyalty in the Banking Industry

For a long time, the banking industry has been stuck in quicksand. Services are far too stagnant and transaction-centric, while other industries provide more meaningful experiences for their customers. Much of the banking industry has yet to capture the potential of merchant-funded rewards.

Card-Linked Offers: A New Age of Marketing for Retailers
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Card-Linked Offers: A New Age of Marketing for Retailers

In the new era of sales promotion, consumers are now expecting more personalization from retailer outreach.

Introducing Vice President of Engineering, Tim Chalk
Company News

Introducing Vice President of Engineering, Tim Chalk

We’re excited to welcome Tim Chalk to the Kard family as our new VP of Engineering. Tim’s passion for empowering others and creating an ethos of team collaboration builds a foundation for the growth of our engineering team in 2021.

Introducing our Vice President of Sales, Chris Widdess
Company News

Introducing our Vice President of Sales, Chris Widdess

The team here at Kard would like to introduce Chris Widdess, a seasoned executive leader who will help shape and drive Kard’s long-term vision, growth plan, and strategy.

Tips to make your rewards more rewarding.
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Tips to make your rewards more rewarding.

As mobile and online banking continue to grow, new territories in the customer experience are still up for grabs, including rewards.

CLOs: What are they and why you should be using them to increase sales.
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CLOs: What are they and why you should be using them to increase sales.

Card-Linked Offers (CLOs) are rewards that consumers receive, typically in the form of cash back or points, for making purchases at a specific retailer using a participating credit or debit card.

Kard + Varo Partnership
Company News

Kard + Varo Partnership

Varo, in partnership with Kard, has announced the launch of its Perks reward program, which offers cardholders cashback on purchases made with their Varo debit card.

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